Another great post by Mnmal - why Apple macbooks are so easy to buy. I would go so far to say that Dell is, in comparison disrespectful to an average shopper.
For most users buying a computer is a big deal. They don’t know about processors and the differences between them, they don’t care whether you have an Uber_XYZ_3d_super_buffer_output sound card or if the computer has a BIOS that […]. They just want to buy the computer so they can go online and email, write in their blog, watch a movie or listen to music.
Apple makes it easy for people like my mother to buy a computer without feeling stupid.